I LAUGHED when I saw in the last “Justchrys spring 2010 newsletter” that the Secretary Day (April 15) is now called Administrative Professionals’ Day. Another invention of florists, of course. Definitely I find that florists have the sense of humor, and the sense of business too. In fact, many “floral holidays” are inventions of florists or have been promoted by florists, like the Saint Valentine’s Day, the Mother’s Day, the Grandmother’s Day, the Secretary Day, etc. Some of them have commercial success, the others failed. The Secretary Day didn’t have the popularity expected by florists, so apparently for this year they decided to include more target groups in their promotion campaign.
Having said that, my objectif was only to share with you the new spring collection of Justchrys. Always more creations and original ideas for the promotion of chrysanthemums. But when will they change the atmosphere of the main image? (See my previous critics about the images of Justchrys)