Flower Lifestyle

Sharing Yan’s passion for flowers

Chelsea Flower Show : Floral Designs July 8, 2012

The Floral design is not the most important part of Chelsea Flower Show. I didn’t expect much thus really had some surprises. There are 2 major displays for Floral arrangements: one in the Floral Design Marquee, the other in the Great Pavillion. 

Among all the arrangements, my favorite was Stephen McDonnell’s “Firework”. I’m not a fan of contemporary Floral Art using Sculpture technic and artificial materials than just fresh flowers, but this arrangement really impressed me by its beautiful curves, dynamic colors and the valorization of the flowers. 

Other arrangements of some interest: 

 

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LaChaume painter

One of these rare sunny days of Summer 2012 in Paris, very surprisingly I ran into a painter in front of Florist Lachaume’s window. My first reaction was: how she dares! Knowing that Lachaume is the only florist in Paris (as far as I know) who announces at its entry “No photo, no visit”. Therefore, I have never entered this emblematic Parisian florist store. 

That’s why I couldn’t prevent myself wondering if this is a PR event, and if so, on whose initiative ? Because apparently the painter is quite good at marketing too: look at the logo on her box and her stool, the way she is dressed (hat, apron, long skirt) and her old-style palette ! 

PR or spontaneous action, it was a pleasant scene, a magic moment, just like the slogan of Lachaume “Le Magicien de l’Ephémère” : The Magician of fleeting (beauty).