I have been in Beijing, my hom town, during July and have managed to visit a flower market.
In Beijing or other Chinese cities, you won’t see many florist’s shop. There are several big markets gathering dozens of flower shops, for trade or for retail.
I wanted to see the possibility for a Western florist to open a shop in Beijing. I’m still quite persuaded it will work, for two reasons.
On one hand, there is a need in China. I have seen several people with a bouquet in the street or even in restaurants — Chinese people do think of flowers when they have to make a gift.
On the other hand, the current offer in the market is not very satisfying. Most of Chinese florists have no professional traning and don’t have very accurate taste in line with international trends. They creations, though sometimes reflect the Chinese floral art style, are not original because everyone is doing the same thing.
With the Chinese people’s love for luxury and Western lifestyle, I’m sure that a luxury florist store like Lachaume of Paris can be a successful concept in Beijing. Maybe first among foreigners living there and fashionable Chineses, and then it would be possible to educate the Chinese and make the market bigger and bigger.
Here are some photos I’ve taken in the flower market I visited.